Mitsubishi Motors Closed 2023 with Confidence
Explore how MMNA conquered challenges, achieved impressive sales figures, and secured top rankings in the JD Power Customer Service Index and Reputation’s Customer Experience rankings. Dive into the story of resilience, growth, and unparalleled customer satisfaction.
Mitsubishi Motors North America, Inc. (MMNA) maintained its strong performance throughout the year and accelerated into 2024, announcing fourth-quarter 2023 sales of 19,604 and full-year sales of 87,340. Despite ongoing challenges in vehicle availability throughout the year, MMNA concluded 2023 with a 1.8% increase over 2022. This sales achievement follows a year where MMNA and its dealer partners secured the top position among mass-market brands in the annual JD Power Customer Service Index (CSI) survey. Additionally, they earned top honors in Reputation’s Customer Experience rankings as part of their 2023 Automotive Report.
Read the rest of this entry »Does Your Mitsubishi Need New Headlights?
If you’re struggling to see well on the road at night, it might be time for some new headlights from Heritage Mitsubishi-Morrow’s trusted auto repair shop! While completely blown out lights are an obvious sign, there are some more subtle clues your car will give you that can help you get that change done before you end up driving around in the dark.
Signs You Need New Headlights From Your Mitsubishi Dealer
Poor Visibility in Bad Weather
If your Mitsubishi’s headlights don’t provide sufficient visibility in rain, snow, or fog, it may be time to consider new ones. Adequate illumination is vital in bad weather conditions to ensure safe driving; if you’re struggling, it’s a sign the bulbs are getting dimmer.
When headlights start to lose their brightness, it can significantly impact your nighttime visibility, too. An easy way to tell if the bulbs are dimming is if you feel like you need to use your brights all the time. You should be able to see just fine without them except on the darkest of unlit roads.
Mitsubishi Motors North America, Inc. (MMNA) continuously finds inspiration in the narratives of its dedicated customers. Over the past couple of months, MMNA has received heartfelt messages from two proud owners of high-mileage Mitsubishi SUVs, expressing their satisfaction and pride in their vehicles. Let’s meet Amy Butterworth and Letha Grubb, both grandmothers and proud owners of Mitsubishis that have recently surpassed the remarkable milestone of 300,000 miles, steadfastly serving their owners.
Tennessee resident Amy Butterworth has been the proud owner of her 2005 Mitsubishi Outlander since it was brand new. Purchased from Gossett Mitsubishi in Memphis, Tennessee, with just 13 miles on the odometer, Butterworth shared her journey with the Outlander, saying, “I went looking for a new car back then, and I was eyeing a Jeep Wrangler or something. I was just about to finalize the paperwork when I turned around and saw the Mitsubishi sitting there. I said, ‘Wait a minute, what kind of car is that?’ The salesperson told me about it, and I said, ‘Let me test drive that one.’ So, I did and just fell in love with it.”
Read the rest of this entry »
It may be the end of the year, but it isn’t the end of the awards for the Mitsubishi Outlander Plug-in Hybrid. Last month, Mitsubishi Motors’ flagship seven-passenger model was named the “2024 Family Green Car of the Year” in Green Car Journal’s 2024 Green Car Awards. This marks the second consecutive year that the Mitsubishi Outlander Plug-in Hybrid has secured the Family Green Car title, and it stands as the fourth time in the past six years that the model has been recognized by the publication in its annual awards program.
Now in its 19th year, the Green Car Awards™ recognize new or nearly new models that champion greater efficiency and environmental achievement while delivering the features most desired by new car buyers. Open to efficient internal combustion engine models, hybrids, plug-in hybrids, and fully electric vehicles, the 2024 Green Car Awards prominently featured plug-in hybrid technology.
Read the rest of this entry »7 Signs Your Mitsubishi Needs a New Car Battery
When your battery is on its way out, you’ll know it. Suddenly, you’ll struggle with all sorts of problems, from dim headlights to slow-moving windows, and your car won’t start. To avoid this, watch out for the following signs from your Mitsubishi dealer.
1. The Check Engine and Battery Lights Are On
When your battery fails, your dashboard’s check engine or battery lights will go on. It’s essential to take note of these warning signs to prevent a breakdown. Bring your car to us, and one of our technicians will perform a thorough inspection to determine what triggered the warning lights.
Read the rest of this entry »
Electrify Expo showcased Mitsubishi Motors’ acclaimed Outlander PHEV (Plug-in Hybrid SUV during the premier electric vehicle festival in North America. Dive into the blog to learn about the festival’s impact on eco-friendly transportation awareness and Mitsubishi’s commitment to timely solutions through the award-winning 2023 Outlander Plug-in Hybrid, celebrated for its style, driving dynamics, and advanced features.
Electrify Expo, renowned as the premier electric vehicle festival in North America, concluded its nationwide tour in Austin, Texas from November 10-12, with Mitsubishi Motors showcasing its acclaimed flagship: the Outlander Plug-in Hybrid SUV, as a featured attraction. Attendees at the Circuit of the Americas not only have the opportunity to view and sit inside the world’s first and best-selling plug-in hybrid SUV, but were also able to join over 1,300 Electrify Expo participants who have already test-driven the Outlander Plug-in Hybrid at events nationwide.
Read the rest of this entry »Mitsubishi Motors Partners with Tucker’s House
Mitsubishi Motors North America, Inc. (MMNA) has forged a partnership with Tucker’s House, a middle-Tennessee-based nonprofit organization, by providing them access to a 2023 Mitsubishi Outlander Plug-in Hybrid SUV. This initiative is part of MMNA’s Community Utility Vehicle (CUV) program, which extends vehicle loans to nonprofit organizations, empowering them to make a positive impact within their local communities.
Tucker’s House, a 501(c)(3) nonprofit, stands as a unique organization in the region, offering assistance to children and young adults with disabilities and their families. Their focus revolves around enhancing home safety and accessibility through retrofitting solutions. These solutions encompass the installation of ramps, modification of bathrooms and doorways for wheelchair accessibility, wall lifts, replacement of carpets with wheelchair-friendly solid flooring, and various other adaptations. Throughout this process, a therapist oversees adaptive equipment selection, installation, and training.
Read the rest of this entry »Stay Safe With Mitsubishi’s Safety Features
The safety side of the automotive industry has changed dramatically in the recent past. Although automakers have always worked to make their vehicles safer, the addition of new active and passive features has transformed the way people drive. Mitsubishi is no exception, as this automaker remains committed to safety with high-end features.
Durable Body Construction
Mitsubishi utilizes a signature construction design to enhance the safety of its vehicles. This design is known as RISE, which stands for Reinforced Impact Safety Evolution, and includes reinforced bars in each of the doors. When a vehicle is involved in a collision, the doors tend to be some of the weakest points, causing significant injuries to those seated on the exterior seats. With the RISE design and energy-absorbing materials in the front, rear, and sides of the vehicle, Mitsubishi’s models can help to protect the driver and passengers in the event of a collision.
The strategic reinforcements provide a buffer to the vehicle in a high-impact collision, complementing the side-impact door beams and establishing a secure and stable base. The frame of every vehicle is also made of high-strength steel and includes designated crumple zones as an added measure of protection.
Read the rest of this entry »
The highly acclaimed 2023 Mitsubishi Outlander Plug-in Hybrid is set to make waves at the upcoming Electrify Expo in Miami, Florida. This innovative SUV, which has already received numerous awards and rave reviews from both media and customers alike, will be available for static display and exhilarating test drives at every Electrify Expo event throughout 2023. The next stop? Miami, Florida, at the Miami Dade Fairgrounds, followed by the grand finale in Austin, Texas.
Mark Chaffin, MMNA President and CEO, expressed his enthusiasm: “Electrify Expo is the ideal platform to introduce the award-winning 2023 Outlander Plug-in Hybrid to consumers eager to venture into the world of electrified mobility. For environmentally-conscious individuals not yet ready for full battery-powered vehicles, our Outlander Plug-in Hybrid offers a seamless blend of electric efficiency and gasoline convenience. Its exquisite design, advanced technology, and effortless transition between power sources are sure to captivate potential owners.”
Read the rest of this entry »Time for New Tires? Visit Heritage Mitsubishi-Morrow
Neglecting tire inspection can have serious consequences, including an increased risk of accidents. Here are some indicators that it might be time to visit our Tire Center at Heritage Mitsubishi-Morrow for new tires.
Abnormality in Shape
Does your tire have any visible bulges, gouges, or cracks? It may indicate that your tire walls have weakened or are unstable. If your tire looks abnormal, bring it in to be inspected by a professional.
Read the rest of this entry »Connect with us
